Home > Terms > Bosnian (BS) > Segmentacija
Segmentacija
The process of dividing a market into smaller groupings based on an understanding of consumer needs and wants.
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- Categoria gramatical: noun
- Sinónimo(s):
- Blossary:
- Actividade/ Sector: Publicidade
- Category: Marketing communications
- Company: Butterworth-Heinemann
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