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zgjidhje e problemit kompleks
Purchasing decisions in which the consumer will require additional information on which to base an evaluation of alternatives. Most often occurs where the capital outlay is great or the risk is high.
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- Categoria gramatical: noun
- Sinónimo(s):
- Blossary:
- Actividade/ Sector: Publicidade
- Category: Marketing communications
- Company: Butterworth-Heinemann
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